Pr*tty
You have to trust me on this... if you value your toes, spend time being transfixed by how awesome this logo is before you step onto the escalator, not as you’re about to step off of it.
Sh*tty
If Gene Roddenberry had lived longer, he would have created another Star Trek spin-off, where The United Federation of Planets fell victim to a corporate takeover by the Venndiagramians, and henceforth people traveled through space via elevator.
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I can’t help but disapprove of KONE’s small a’s, though. Gravity is working in awkward directions there.
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