Thursday, July 22, 2010

Hand writing: Where The Wild Things Are and Havaianas

I realize it’s not exactly topical to show a movie poster this old, but I just want to point out that I appreciate it when lettering is supposed to look hand written, and it is.

Conversely, when it’s supposed to look had written and it isn’t I just get annoyed. Seriously, is it so hard to write these headlines out by hand? If you’re allergic to ink and pencil lead, or something, get yourself a f*cking Wacom tablet—we have the technology, people!


  1. Personally, I like the overall feel of the second one. It may not be actual handwritten type, but the piece as a whole really sucks you in and immerses you into it. The colors are what really atracted me to the piece, and then I went on to read what it had to say. I think this was probably the point of it really.

    I think the movie poster looks bland and uninteresting. Then again, I found the movie to be bland and uninteresting, too.

  2. "Conversely, when it’s supposed to look had written and it isn’t I just get annoyed."

    God. Damnit. Yes. This is a massive pet peeve of mine. Not only does the exact-duplication of letters destroy the layer of uniqueness you are going for when selecting said handwritten type, the usage of the default prevents a huge opportunity for CHEAP, QUICK, AND QUALITY creative exploration.

    1. Write.
    2. Scan at 620 - 700 dpi.
    3. Bitmap.

    I'll go as far to say:
    1a. Find handwritten typeface you admire
    1b. Typeset your headline.
    1c. Print.
    1d. Trace to achieve actual handwriting quirk and effect while maintaining the style you originally admired.
    1e. Congratulate self on overcoming a bad habit, and continue above list.

  3. It is soooooo easy to write something and convert it to vector lines using Live Trace. No excuse for this.

    Also, what is a CONVER TIBLE?