Happy Wednesday dear readers. Today I’ll be starting a new weekly feature called The Wednesday Waffler. More and more I’m finding things I can’t quite make up my mind about. So I figured, why decide myself.
Today’s Waffler is this bizarre toothpaste packaging. I love its almost-naive simplicity and its retro styling. If the box were (really) dusty, one could think it had been on the shelf for decades. But those colors are so unappetizing, that I have to wonder if I’m just wrong for liking it. And let’s face it, that typography isn’t so hot either.
What say you readers, Pr*tty or Sh*tty?
Sh*tty. Looks like it should be chrome or silver polish circa 1982.
ReplyDeleteHappy Wednesday.
ReplyDeleteThis reminds me oh so much of a car my mother once owned in the late eighties. It was composed of the exact same colours. In fact, I think this might actually be one of the passenger doors. There's a link to the car here but you can't really see the full horror but I give you my word when I say that box of toothpaste IS part of that car. Talbot Samba in Heroin gold... http://bit.ly/33CNQ8
For this reason alone I can not allow myself to appreciate the packaging. That car alone was the reason I was bullied at school from 1987-89.
Sh*tty
i think it's great. _especially_ if that gold printing has some specularity to it. it totally looks like a prop from a tv show or movie.
ReplyDeletei say pr*tty.
if the packaging was a different color scheme, i could possibly love it in that endearing, "its old so it doesn't know better" kinda way. but right now, i don't get any visual cues that this is something i would want to put in my mouth.
ReplyDeletesh*tty, says me
sh*tty
ReplyDeleteLooks like packaging for golf balls, and "whitens teeth" appears to have been an afterthought.
This is just far too kitch to not be brilliant.
ReplyDeletePr*tty.
Pr*tty. My grandpa used this toothpaste, so I can't look at it without some nostalgia. Also, putting Gleem in italics makes me feel like me teeth are going to go super fast!
ReplyDeleteThe colors take it from attractively retro to just bad. And when products have packaging like this, I always wonder if the company made an error in 1980 and produced thousands more than they needed and are still trying to get rid of them...
ReplyDeleteSh*tty.
Both the colors and the packaging make me think "old", not something I want to put on my teeth.
ReplyDeleteSh*tty.
Kinda the same way I feel about golden daewoos...Pr*tty.
ReplyDeleteI actually went online to see if they still made GLEEM. I remember my mom using this brand, as well as Close-Up. Unfortunately, I'd have to agree that this package looks like it should be for a precious metal polish and not polish for my teeth.
ReplyDeleteThis packaging for Gleem was introduced by Procter & Gamble in 1986 and hasn't really changed since. It's a great toothpaste and is usually only found online and at discount outlets like Big Lots and Dollar Tree now. I like the box for nostalgic reasons. :-)
ReplyDelete