At the risk of hopping on the Mary Louise Parker bandwagon (hey, let’s face it, she’s hot), these ads communicate exactly what they’re intended to. And they do it consistently well from season to season.
The vampire bandwagon is much easier not to hop on, all the more so for this ad. The photo is meh. But it’s that horrendous logo that seals the deal. Its typographic sins are many, but if I see one more logo that drops the i-dots I'm going to... well, I don't know... I guess I’ll blog about it. Seriously, that trend needs to die, like yesterday.